Hugo Filipe Costa
Product Design, Leadership and Strategy
Product Design leader focused on solving problems through design and conveying creativity into thoughtful and impactful solutions.
The numbers
10+
Products launched including SaaS platforms, ad tech, fintech and intelligence products, video training solutions and design systems.
15+
Years of experience creating for brands, products and startups in adtech, fintech, customer experience and recruitment industries.
9+
Years managing multiple projects, designers and stakeholders. Building and coaching high-performance design teams.
10x
Joined a team of 6 designers that grew to a 60 people product design organization. Helped to lead and scale the org by 10x.
Projects
Selected case studies overview
Screenloop
Product Design, Design Management and Strategy for Talent Operations Platform
Talkdesk
Product Design and Design Leadership for CX Admin, Reporting and Billing products
Experience
2016 - Now
Last 9 years of design and leadership experience
2021-NOW
Head of Product Design - Screenloop, UK
- Designed a Talent Operations platform with 6+ products resulting in a 156% increase in weekly active users (2024) and a NPS of 8.5
- Defined and executed product design vision and strategy, managed 450+ design tasks
- Created, documented and advocated for the Screenloop design system
2018-2021
Product Design Manager - Talkdesk, US
- Led and coached the platform product design team of 6 designers
- Designed and managed the CX Cloud admin, reporting and billing experiences
- Helped hiring and scaling the 7 designers team to a 60+ people design organization
2016-2018
Lead Product Designer - Feedzai, PT
- Designed and successfully launched 2 products that drove results into a $50M evaluation
- UX design and research practice maturity, recruitment process and 50+ design interviews
- Led and helped scaling the product design team from 2 to 8 people
Other Projects
Articles, publications, keynotes and older projects
How to scale training with AI
Article and Case Study for Synthesia and Screenloop interview training collaboration / 2023
The role of a Product Designer
Article for The Starter, UX and Design focused ed-tech startup / 2022 (PT only)
Inside Talkdesk 2021
Keynote at Inside Talkdesk 2021 - An inside perspective to product design process at Talkdesk
Design Management - Thesis
Master thesis on design impact in distributed and multicultural organizations / 2021 (PT only)
Shubox
Design and strategy for startup helping small businesses to manage their loan processes by integrating and monitoring their social and financial data. Shubox joined Techstars New York in 2023.
Webspectator
Brand, product and ux design for
Webspectator, the world’s first real-time web advertising tech solution that measured and monetized the actual
time spent viewing ads or videos.
Up Partner
UX leadership and Digital Art Direction for advertising agency - new website, video production, brand story and social media visuals
TMN
UX leadership and Digital Art Direction for a portuguese telco digital and interactive magazine, it was a Digital Mag Awards 2011 finalist.
Reach out
Get in touch, leave a message.
I'll reply as soon as I can.